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Gustafsson, C. (2019). Sonic branding: From brand image to brand imagination. In M. Grimshaw-Aagaard, M. Walther-Hansen & M. Knakkergaard (Eds), The Oxford Handbook of Sound and Imagination Vol. 1, (pp. 359–375). New York: Oxford University Press. 
Added by: sirfragalot (05/19/2021 09:10:03 AM)   
Resource type: Book Article
Peer reviewed
BibTeX citation key: Gustafsson2019
View all bibliographic details
Categories: Sound Design
Keywords: Sound branding
Creators: Grimshaw, Gustafsson, Knakkergaard, Walther-Hansen
Publisher: Oxford University Press (New York)
Collection: The Oxford Handbook of Sound and Imagination
Views: 7/14
WIKINDX 6.4.9 | Total resources: 1083 | Username: -- | Bibliography: WIKINDX Master Bibliography | Style: American Psychological Association (APA)


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