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Douglas, Y., & Hargadon, A. 2000, May 30—June 3 The pleasure principle: Immersion, engagement, flow. Paper presented at Proceedings of the eleventh ACM on Hypertext and hypermedia, San Antonio, Texas. 
Added by: sirfragalot (12/04/2009 05:58:50 AM)   
Resource type: Proceedings Article
Peer reviewed
DOI: 10.1145/336296.336354
ID no. (ISBN etc.): 1-58113-227-1
BibTeX citation key: Douglas2000
View all bibliographic details
Categories: General
Keywords: Engagement, Flow, Immersion, Schemas
Creators: Douglas, Hargadon
Publisher: ACM (San Antonio, Texas)
Collection: Proceedings of the eleventh ACM on Hypertext and hypermedia
Views: 4/431
"While few critics writing on readers and hypertext have focussed on the affective pleasures of reading hypertext fiction or interactive narratives like Myst, those who assess the experience of reading them tend to assume interactive texts should be either immersive or engaging. This study uses schema theory to define the characteristics of immersion and engagement in both conventional and new media. After examining how readers' experiences of these two different aesthetics may be enhanced or diminished by interface design, options for navigation, and other features, the essay concludes by looking beyond immersion and engagement to "flow;" [sic] a state in which readers are both immersed and engaged."
Added by: sirfragalot  
Broad definitions of immersion from books to digital games. Flow, according to the authors, is a combination of immersion and engagement.

In the article, 'the reader' is a reader of books, films, games etc.
Added by: sirfragalot  
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